Advertising Copywriter

£Competitive

Malmesbury

Description

We need an Advertising Copywriter to work within our Integrated Campaigns team. You’ll play a pivotal role in delivering high impact advertising that consistently communicates our mantra of first / better / only, and sets us apart from the competition.


Working closely with our advertising production team, you’ll deliver class-leading advertising campaigns across TV, print, and digital media, on time and within budget.

Market Overview

Dyson HQ, is tucked away in the Wiltshire countryside, our secluded location helps us to protect our ideas and stay independent-minded. Yet nearby are the fashionable cities of Bristol and Bath (where a young James Dyson invented cyclone technology). 

The growing campus is the heartbeat of Dyson. Benefitting from an onsite Gym, sports pitch, multiple cafes and a nature walk. Over 2,000 people, including James himself, spend their days strategizing, inventing technology and telling the Dyson story to the world.

Function Overview

The ‘Integrated Campaign Team’ is one of three core teams in the ‘Dyson Experience Group’. Its central role is to take product and/or market specific visual communications strategies from the Product Visual Communications Team and create fully integrated campaigns that populate all consumer journey touch points, on paper, on TV, in digital, and outdoor.

Accountabilities

As an Advertising Copywriter you'll be responsible for writing and editing advertising copy for campaigns above and below the line, across all media. Partnering with an Advertising Art Director, the Advertising Copywriter will drive creative from concept to delivery as well as responsibility for the basics: grammar, spell checking and proofing jobs prior to external production/publishing.


Nature of work includes, but is not limited to; digital display advertising, TV & DRTV, print and direct response, and outdoor. You will work in a category specific team, collaborating with creatives from other media channels and commercial managers to build truly inspiring, fully integrated campaigns seen by millions of customers world-wide.


When required, you’ll also be expected to work harmoniously with film directors to refine and finalise scripts for TV and DRTV.

Skills

You'll have excellent copywriting, sub-editing and literacy skills including spelling and grammar. You’ll have demonstrable evidence of delivering impactful, integrated campaigns and be an imaginitive, dynamic writer capable of drawing reference and inspiration from a wide range of sources and interests.


You’ll have an obsessive eye for detail, an in-depth knowledge of advertising rules and restrictions, and an unswerving commitment to quality.  You’ll be an accomplished strategic thinker, capable of understanding how your work fits with that of others to build strong, integrated campaigns.


You’ll have a competitive spirit and a dogged perseverance that makes you a self-motivating creative writing machine!

Benefits Overview

Dyson monitors the market to ensure competitive salaries and pension contributions. Beyond that, you’ll also enjoy a company bonus and 27 days annual leave. But financial benefits are only the start of a Dyson career. Rapid professional growth, leadership development and new opportunities abound, driven by regular reviews and dynamic workshops. And with a vibrant culture, flexible working hours, the latest devices and a relaxed dress code reflecting our engineering spirit, it’s an exciting team environment geared to creativity, innovation and ambition.

Posted: 11-Jan-2017

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