CRM Campaigns Manager
Reporting to the Head of Owner Experience, this role will be instrumental in driving customer retention through the creation of journeys and campaigns that delight Dyson owners and bring them closer to the brand. You will be an expert in relationship marketing, able to formulate plans and deliver projects that drive advocacy & sales among contactable Dyson prospects and owners.
The Group Owner Experience team drives strategic and tactical business initiatives in the pursuit of high quality execution across all owner touch points, turning one time Dyson buyers into lifelong Dyson advocates. The function is a multi-disciplinary team encompassing CRM, customer service and insight specialisms, driving towards a consistent global operating model.
You will join at a time when Dyson is evolving its relationship marketing capability, with a drive towards new technology and approaches to unlock richer data insights and improve campaign performance.