Performance Media Analyst - CoE
£Competitive + Bonus + Pension + Private Health
You'll be responsible for generating weekly snapshot reports on paid, owned and earned channels performance. You'll develop monthly trends reports to highlight how Dyson is being perceived across different markets. You'll spot trending topics and conversations to understand where, who and why they are happening (for potential ops to engage) as well as develop and enhance processes for data sharing.
You'll come with working experience of Campaig evaluation – developing evaluation methods and support the team in developing activity evaluation reports for markets and Group, as well as advanced Excel skills and a proficiency in web analytics. Proficiency in Mandarin and English would also be necessary.