Digital Marketing Specialist
Dyson is a global technology company. We transform every category we enter with radical and iconic reinventions that work, perform and look very different. Our team of more than 3,500 engineers and scientists are about better ideas and better technologies, to solve the problems that others often ignore.
Dyson currently has five main areas of technology - floorcare, environmental control, hair care, Airblade™ hand dryers and lighting - and is sold in more than 75 countries. We have committed a $3 billion investment in future technology and will develop four new portfolios of technology in the next four years.
In Canada, the Dyson office opened in 2006 with 10 employees and two vacuum models. Within two months it had secured the number one market share. There are now over 100 people focused on getting Dyson technology in the hands of Canadians. Based in downtown Toronto, our Head Office borders the financial and theatre districts, surrounded by some of Canada's most inspiring urban engineering. From our open-plan office to social get-togethers, everything is designed to build the team spirit and hunger that drives our success.
Bringing brand new technology to life – and to the world – requires inventive marketing, clarity of message, vast reach and engagement in more innovative ways. Working closely with our engineers, our marketers develop powerful claims through scientific research and leverage traditional channels, cutting-edge digital technology, events, retail experiences and PR to seize every chance to tell the Dyson story.
Reporting into the eCommerce Manager, you will be responsible for the execution of digital marketing campaigns that drive Dyson Canada’s eCommerce objectives.
Executing digital marketing programs to support new product launches and promotions to maximize eCommerce website performance
Manage the day to day maintenance of DysonCanada.ca, launching new site content, functionality and optimizing as needed
Working collaboratively with cross functional teams to plan and deliver digital assets and execute projects with excellence
Work with site merchandising team to meticulously test mobile and desktop websites to maintain best in class user experience and brand presence
Maintain the Dyson eBay store, including monitoring inventory levels and executing digital marketing campaigns to drive profitable sales growth
Collaborate with the team to monitor eCommerce performance and KPI’s to ensure we continually optimize to achieve and exceed targets. Proactively bring forward key insights and recommendations to enhance the on-site customer journey to drive incremental sales growth
- Has a university degree, with a communications or marketing concentration preferred
- Has 1-2 years’ experience within a related digital marketing role
- Has a solid understanding of digital media and marketing principles (eCommerce preferred)
- Is able to demonstrate strong project management skills
- Is able to demonstrate strong attention to detail
- Is able to work to tight timelines and remain calm under pressure
- Is an analytical thinker, intelligent, quick-thinking, alert
- Is focused on executional excellence
- Is looking to join a collaborative and high-performing team that constantly challenges the norm
Dyson Canada monitors the market to ensure competitive salaries, vacation and retirement savings contributions. Beyond that, you’ll enjoy profit-related bonuses, life insurance, and family health and dental benefits. But financial incentives are just one of the rewards of a Dyson career. Professional growth, leadership development and new opportunities abound, driven by regular coaching and learning. And with a vibrant culture, the latest devices and a relaxed dress code reflecting our creative engineering spirit, it’s an exciting team environment geared to fueling and realizing ambition.